MODELO PARA EVALUACIÓN DE GESTIÓN DE EMPRESAS INDUSTRIALES DEL SUBSECTOR DE COSMÉTICOS (Article published in Spanish)
Keywords:
Evaluation models, manufacturing companies, management evaluationAbstract
This article discusses a proposal for a management evaluation model that is applicable to large companies in the cosmetic manufacturing industry. The proposed model is the result of both field and theoretical research. It is one of the developments of the research project called "Management Evaluation Models", which is now being carried out by the Accounting, Finance and Public Management Research Group. This first research development is associated with the study conducted at large companies in the cosmetic manufacturing industry in Valle del Cauca.
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